Fresh Idea: Transit Advertising

Courtesy of Frank Blossom, at The Polishing Center.

Creative Business » Seminar

Neat: A free seminar (in London) about ways to share creative ideas/products/services over the internet.

Creative Business » CBDE Application Pack
… the internet creates exciting new ways to distribute and promote creative works and should be seen by the creative industries as an opportunity rather than a threat.

Too bad I don’t live in London. The question IS … will this be broadcast over the internet, free? That would put their whole philosophy into action.

A day and an email later … the answer is yes! Their kind and timely response:

Yes, we will be recording the presentations, either in audio or video, and will put those online. Please do keep an eye on the blog – http://www.openrightsgroup.org/creativebusiness/blog/ – where we will announce everything. All course materials will be released under a Creative Commons licence, so anyone will be able to reuse, localise or build upon them.

Yellowpages Mellowpages

You want a pizza. So, you pick up the phone book and leaf through its tender pages for a pizza shop. You call the first one, AAAmazing Slices or something like that, and order 10 pizzas.

NOT!

Nobody uses the phonebook anymore, and it doesn’t matter if the pizza company is called AAmazing Slice or ZZZany Sauce Inc, because alphabetical order is old news.

Phonebooks are dying, but if I had to make a commercial for one, I would want it to be as cool as this:

There are black frogs in Australia, which makes this especially relevant to that market. Interesting.

Rethink

The guys at Rethink Advertising know what they’re doing.