Master of Space and Time

I’m no science fiction reader, but I’m pretty excited that Michel Gondry might be making this into a movie. Or, rather, that he’s collaborating with the author and other people to chop pieces out of the book and make them into something like a movie.

Michel Gondry on Master of Space and Time
I also want to design a car where the universe is inside it, and the inside of the car is on the outside.

Yep. That sounds awesome.

The Internet is Chocolate Rain

This is the web, and it’s gonna murder your TV.

Original video:

And … the Dr. Pepper version:

I saw a random comment on the internet that said, “That picture is Chocolate Rain!” I don’t know if that saying is going to catch on … but it goes to show how viral videos can make a difference in the world. Just like saving the rain forest, and whales.

2/8/08 Update – Found a good (ad) blog, talking about the spot.

the daily (ad) biz
It has had almost three million views, cost a fraction of the regular :30 spot and Y&R had nothing to do with it.

Bee Movie – No Thanks

According to American Copywriter, the Bee Movie shorts on NBC prime time are “very confusing,” and I completely agree! They’re weird. Who are they trying to excite? Children? Adults? Adults with a children’s sense of humor? I’m glad I’m not the only one worried about the little Bee Movie previews.

My guess? The previews are for adults and children, both.  But I don’t think the humor hits either target.  Confusing!

Geostationary Banana Over Texas

That’s right.

Check it out here.