This is the web, and it’s gonna murder your TV.
And … the Dr. Pepper version:
I saw a random comment on the internet that said, “That picture is Chocolate Rain!” I don’t know if that saying is going to catch on … but it goes to show how viral videos can make a difference in the world. Just like saving the rain forest, and whales.
2/8/08 Update – Found a good (ad) blog, talking about the spot.
the daily (ad) biz
It has had almost three million views, cost a fraction of the regular :30 spot and Y&R had nothing to do with it.